January, 2010

Marketing Speaker Claims All Media Is “Opt-in”

The differences between the “old” interruptive media, and the new, digital “opt-in” media aren’t as great as you’ve been lead to believe. The “opt-in” isn’t as non-invasive as you thought, and the “interruptive” is pretty much opt-in these days. Either way, you still need to know how to sell through your media.

Marketing Speaker Proclaims Historical First… The Death of a Medium

The Yellow Pages are dead. Not dying. Dead. They’re a medium whose time has past. Time to get out and dedicate your marketing dollars elsewhere… specifically to local SEO!

Be True To Your Numbers For a Prosperous 2010

2010 can be your most prosperous year ever, if you commit to sales and selling, and if you’re true to the key performance indicators that are necessary to track and meet to reach your revenue goals.