March, 2010

Marketing Speaker Asks What Makes Your Different (Video)

How to differentiate yourself in the marketplace is one of the age-old marketing conundrums. The principle of the Unique Purchase Appeal is the most powerful marketing principle on the planet. It’s also the most important…

Marketing Speaker Shares 9 Rules of Direct Response Marketing

If you put these 9 rules to use in your marketing efforts on a consistent basis, I promise an overall increase in response. And response to any given project may skyrocket!