About Us
Nationally renowned speaker, and author of the book How To Get More Customers Who Will Pay You More Money, More Often™, Jim Ackerman is the engine that drives Ascend Marketing and the Marketing Wizard’s Alliance.
Jim is the inventor of the Principle Centered Marketing Coaching™ Process, and has been the keynote speaker for national associations that range from catalog associations, to the National Nutritional Foods Association and beyond.
He has built turnkey, ready to use marketing systems and provided training for companies large and small. His work with Chem-Dry, Howard Brinton Seminars, Nature’s Sunshine, Lennox, Nature’s Way, Body By Jake, Bob Mann’s Automatic Golf Video’s and many more national companies has resulted in millions of dollars in added revenue per year for each of these companies.
Jim’s most valuable contributions to the marketing mix have been in defining and redefining what effective marketing is… “buying customers.”
Jim’s strategies focus on the aspects of marketing that typically go ignored in almost every business… increasing your unit of sale, and your frequency of purchase, for example.
The system-oriented approach Jim has taken in building his proprietary systems delivers predictability to clients. Jim then develops and devises training to support the systems. Jim’s insight into Unique Purchase Appeal, how to Sell the Benefits, his ability to help clients understand their Target Customers, and the Lifetime Profit Value of a customer are just a few of the business-revolutionizing concepts that he has developed.
With integrity and a strong tradition of excellence and hard work as his banner, Jim has assembled the most tangible solutions and results oriented panel of experts ever. His top priority in life and in business has been to change the lives of the people he helps. Jim can also help you “Get More Customers Who Will Pay You More Money, More Often.”
