advertising
Other Marketing Speakers May Disagree, but Jim Ackerman Says You CAN Track Radio…
In this post, Marketing Speaker, Jim Ackerman, analyzes a radio ad campaign he did for a local dentist, illustrating how radio ads can be tracked to “genetically engineer” for better results. Includes Jim’s latest VLOG post from YouTube Channel GoodBadnUglyAds
6 Keys To Strong Ad Creation from Marketing Speaker Jim Ackerman
Marketing Speaker Jim Ackerman reveals six secrets to making sure your ads are as effective as they can be. 1. Headline 2. UPA 3. Benefits 4. Features 5. Benefit Language 6. Offers.
Marketing Speaker Jim Ackerman Asks, Is the Internet Killing All Other Media
The yellow pages are dead due to internet search. Newspapers are in a coma due as the web has become people’s primary source for news and information. Television viewership is giving way to internet watching. Even direct mail is changing because of the Web. Marketing Speaker, Jim Ackerman, raises some intriguing questions about the future of the media in this post, which includes his media.
What Can You Learn From a $400,000.00 Advertising Disaster?
Marketing Speaker Jim Ackerman self-revealingly tells all about the worst advertising disaster of his career — a $400,000.00 loss — and seeks your help determining the lessons learned to prevent a similar tsunami in YOUR business…
Make Your Emails Work Better Using Marketing Speaker’s Proven Insights…
Marketing Speaker, Jim Ackerman reveals important secrets for making your email marketing more effectively and profitably, using an email service like Constant Contact. Jim’s insights into appropriate use of the medium, along with practical, easy-to-implement execution tips that come from a true Marketing Expert and Marketing Coach with decades of experience, can help you improve your ROI, not only in your email marketing, but also in any advertising you do.
Super Bowl TV to Handout Flyer, Marketing Speaker Jim Ackerman Says, “The Offer Has It!”
See what Marketing Speaker/guru/coach, Jim Ackerman thinks of the colorful flyer you were asked to critique in Episode 4, and be introduced to a Constant Contact, e-solicitation from North Carolina Jeweler, Bill Warren, for you to scrutinize. Also learn more about the GoodBadnUglyAds YouTube Channel.
Marketing Speaker Says Blogs Can Build Your Business…
You too can use a blog to attract new customers, clients or patients, to convert prospects, and to keep your existing relationships loyal. Here is Marketing Speaker, Jim Ackerman’s take on BLOGS, along with some step-by-step advice on how do to a BLOG…
Marketing Speaker, Jim Ackerman Reveals THE Key Marketing Secret…
In this one-minute video, Marketing Speaker, Marketing Coach, Advertising Speaker and over all Marketing Guru, Jim Ackerman goes beyond just marketing to reveal one of life’s most important laws of achievement. But he doesn’t stop there. He follows it up with a very brief, yet powerful, step-by-step process you can put to work in your business and your life TODAY, to achieve anything you want to accomplish, in any field of endeavor.
Marketing Speaker, Jim Ackerman, critiques BMW Video/Super Bowl Ad Effort
Marketing Speaker Jim Ackerman follows up on his last post about BMW’s showroom ad, then goes on to discuss their Super Bowl Ad, this year’s over all crop of Super Bowl ads and the general dismaying expenditures of hard-earned company funds to have gratuitous, non-selling ads in this important exposure time. What is the matter with these people!
Marketing Speaker asks, Does BMW do video marketing as well as they do cars?
Well, do they? In the latest episode of the YouTube channel GoodBadnUglyAds, we present a 3-minute video that BMW uses for it’s X3 model, at the dealership. But is it good marketing? And if this is what they do in the showroom, how does that translate to TV ads? You’re the judge in this episode, but not until Marketing Speaker/Marketing Guru, Jim Ackerman gives you his take on the little direct mail piece offering an American Eagle, one-ounce silver coin. What do you think of both of these ad specimens, and how does your analysis measure up with Jim’s? Check it out.
