Marketing Speaker, Jim Ackerman Reveals THE Key Marketing Secret…
In this one-minute video, Marketing Speaker, Marketing Coach, Advertising Speaker and over all Marketing Guru, Jim Ackerman goes beyond just marketing to reveal one of life’s most important laws of achievement. But he doesn’t stop there. He follows it up with a very brief, yet powerful, step-by-step process you can put to work in your business and your life TODAY, to achieve anything you want to accomplish, in any field of endeavor.
Marketing Speaker, Jim Ackerman, critiques BMW Video/Super Bowl Ad Effort
Marketing Speaker Jim Ackerman follows up on his last post about BMW’s showroom ad, then goes on to discuss their Super Bowl Ad, this year’s over all crop of Super Bowl ads and the general dismaying expenditures of hard-earned company funds to have gratuitous, non-selling ads in this important exposure time. What is the matter with these people!
Marketing Speaker asks, Does BMW do video marketing as well as they do cars?
Well, do they? In the latest episode of the YouTube channel GoodBadnUglyAds, we present a 3-minute video that BMW uses for it’s X3 model, at the dealership. But is it good marketing? And if this is what they do in the showroom, how does that translate to TV ads? You’re the judge in this episode, but not until Marketing Speaker/Marketing Guru, Jim Ackerman gives you his take on the little direct mail piece offering an American Eagle, one-ounce silver coin. What do you think of both of these ad specimens, and how does your analysis measure up with Jim’s? Check it out.
Marketing Speaker Releases Episode 2 of GoodBadnUgly Channel
Episode #2 of the GoodBadnUglyAds Channel on YouTube scrutinizes a direct mail piece from LensCrafters, and invites you to comment on another piece, in advance of the next episode. For those looking for a marketing expert, you have access to the comments of everyone who critiques these pieces. And you’ll find the nuances of what makes this piece good, bad or ugly, both enlightening and useful in your own sales, marketing and advertising efforts.
Advertising Speaker, Jim Ackerman, Announces New VLOG
The first in a series of programs designed to help you hone your skills as a marketer and advertiser. Presented by Marketing Wizard, Jim Ackerman, one of the most renowned marketing speakers and advertising speakers in the USA. Become a better marketing and advertising practitioner, so you can clobber the competition as you — perhaps for the first time — approach your advertising efforts with confidence and cool! That’s how you increase sales and make more money.
The MESSAGE is the MEDIUM, Says Marketing Speaker, Jim Ackerman
It was Marshal McLuhan who said, “The medium is the message.” He was only half right. The message is also the medium. If you don’t believe it, consider the results of marketers who have changed as little as a couple of words in a headline and increased results by hundreds or even thousands of percent. The medium was the same, the cost was the same. The rewards were dramatically different. Consider the example of Orabrush and their remarkable success on YouTube, which has eclipsed companies literally millions of times bigger than they are.
Marketing Speaker Says Uncertainty Causes Uncertainty
Marketing and Advertising Speaker, Jim Ackerman revisits an article he wrote in August of ‘09, bemoaning the uncertainty imposed on the marketplace by political paralysis. If you’re a business person looking to grow your business, these are very tough times, and recent developements haven’t helped. There is still far too much uncertainty in the marketplace to pull us out of the recession.
Search Marketing is Frustrating & Often Futile, Marketing Speaker Claims…
Advertising is frustrating. Lots of money and seldom certain returns. The internet… e-commerce, social media, and more… were supposed to be magical solutions that would solve our marketing challenges forever. But it hasn’t happened, and it won’t. Here’s why…
Marketing Speaker, Jim Ackerman says Speed Is Of The Essence
The Universe Likes Speed… And So Do Prospects
When God told Abraham to sacrifice his son, Isaac, the scriptures record… “And Abraham rose up early in the morning… and rose up, and went unto the place of which God had told him.”
Interesting to note that there was no delay on the part of Abraham. He didn’t [...]
Marketing Speaker Claims All Media Is “Opt-in”
The differences between the “old” interruptive media, and the new, digital “opt-in” media aren’t as great as you’ve been lead to believe. The “opt-in” isn’t as non-invasive as you thought, and the “interruptive” is pretty much opt-in these days. Either way, you still need to know how to sell through your media.
