Marketing Speaker Asks What Makes Your Different (Video)
How to differentiate yourself in the marketplace is one of the age-old marketing conundrums. The principle of the Unique Purchase Appeal is the most powerful marketing principle on the planet. It’s also the most important…
Marketing Lessons from the Fray:
Why Barack Obama Got Elected
DISCLAIMER: We know that whenever we bring up politics things can get heated…so just to remind you: we’re here to talk marketing, not politics. Our purpose is to dissect the marketing lessons gleaned from this past election season and help you apply them in your business to protect and increase your revenue during the recession. [...]

